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TOMTAILOR Jingdong Flagship Store Officially Opened

2016/2/27 11:37:00 90

TOMTAILORJingdongFlagship Store

Germany's fast fashion lifestyle brand TOMTAILOR Jingdong flagship store officially opened, and vice president unit Jingdong became the first TOMTAILOR business platform in China.

The TOMTAILOR will be settled through the cross-border electricity supplier mode. Consumers can purchase the latest products of the TOMTAILOR season through overseas direct mail mode.

With the entry of TOMTAILOR, the brand richness of Jingdong fashion clothing has been further improved, providing more synchronized global consumption choices for Chinese consumers.

TOMTAILOR, founded in Germany, is famous for its unique product design and fine workmanship. Its concise and personalized style has also become its fashion mark. It has a worldwide influence in fast fashion clothes such as casual men's wear, women's wear and children's wear.

By the end of September 2015, the TOMTAILOR brand opened 437 self operated brand stores, 197 franchised stores and 2903 general merchandise stores in 35 countries, and sold in about 9500 multi brand stores.

In November 2015, TOMTAILOR officially entered the Chinese market and opened an entity flagship store in Shanghai. This time, Jingdong will serve as the first stop in developing the Chinese electricity supplier market.

The TOMTAILOR group carries its TOMTAILOR, TOMTAILOR Denim and TOMTAILOR ContemporaryWomen.

JD.COM

Consumers bring fashion items. During the official opening period (29 months of February 23rd -2), the flagship store of Jingdong TOMTAILOR is full of mail, and the whole house is full of concession activities, with a full 299 reduction of 100, 1000 yuan per day, 50 yuan, no threshold coupons, and 10 yuan no threshold coupons.

In addition, consumers can also buy TOM TAILOR's exclusive Jingdong products to consumers.

experience

Classic and at the same time enjoy the benefits.

For this brand, TOMTAILOR Global CEO DieterHolzer is confident: we are very honored to be able to achieve strategic cooperation with China's most important e-commerce platform Jingdong. Our goal is to enhance TOMTAILOR's online business in China through better cooperation with Jingdong.

Market performance

In recent years, Jingdong has continuously introduced top clothing brands to promote fashion and internationalization. It not only brings Lacoste, Converse, Ray-Ban, Guess, CalvinKlein, UnderArmour and other international clothing brands into the platform, but also facilitates Tod s group's e-commerce platform TheLuxer.com carrying Tod "s", "TheLuxer.com" and "Jingdong".

Vice president of Jingdong group, vice president of Jingdong group, and Xin Li Jun, President of the clothing and home business department of Jingdong mall, said, "Jingdong clothing has always been committed to introducing high-quality clothing brands to consumers. TOMTAILOR, as a world-renowned fashion apparel brand, will provide a more abundant trend choice for Jingdong consumers."

In the past fashion week in New York, Jingdong successfully carried out the fashion show with 5 original designers. It announced that the "American fashion hall" was formally launched, and the synchronized online pre-sale page of the show was launched as the first show in New York fashion week.

The rapid growth of Jingdong clothing and brand entry have been built as a positive circular effect, which will further attract more and more international brands. The entry of TOM TAILOR is an important landing embodiment of Jingdong fashion strategy.

With the expanding scale of international clothing brand investment by Jingdong platform, Chinese consumers will enjoy the experience of buying fashion all over the world more quickly.


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