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Tongxiang: White Hot Competition In The Same City

2015/6/25 12:34:00 59

TongxiangCompetitionLeather City

In fact, the failure of the Korean project is likely to be just a fuse.

From the geographical location, the leather industry of Tongxiang shoe industry is unique. It is not only close to the largest passenger terminal Tongxiang passenger pport center in Northern Zhejiang, it is only 15 minutes away from the national 4A class scenic spot Wuzhen, and is adjacent to the famous Haining leather city. This is also the spillover effect, which has made the market full of anticipation for its commercial prospect.

But the reality of bone is given.

Tongxiang

It is not only that it can not divide Haining's leather "cake", but also loses its strength because of the fierce competition in the same city.

Reporters on the spot investigation found that standing on the shoe leather city square in Tongxiang, looking around, not only built the leather square in the north of Zhejiang Province, but also a World Trade Center under the banner of "leather carrier".

According to public information, the Tongxiang World Trade Center was established as a major trade project in Zhejiang in 2009. The key project of the Tongxiang municipal government in 2008 - 2009 covers an area of 206 acres.

fur garment

There are several big plates such as boutique sweaters and so on, which are similar to those of Tongxiang shoe leather city, but the volume is obviously larger.

The layout of leather square in Northern Zhejiang is exactly the same as that of leather industry in Tongxiang.

"These two seats."

The city of leather

They were all built in 2009. When the leather shoes industry was built in Tongxiang, the government and developers promised that they would be the only one, but later they were built on various names.

In an interview with reporters, more than one person familiar with the matter said that at first, the leather square and the world trade center in Northern Zhejiang were submitted for approval in the name of tourist commodities and small commodities, but finally formed a situation of getting close to the skin market.

Reporters also noted that although not as close as Tongxiang shoe leather city closed business, the other two leather city sales are also not satisfactory.

In the leather square of North Zhejiang, there is an advisory desk on the first floor of the mall, but no one is on duty.

The two way escalators connecting different floors are also empty.

From the first floor of the shopping mall to the third floor, the reporters found that every shop was empty, and even the first floor cashier did not see any salesmen guarding it.

In addition to the off-season sales, the lighter fur and fur coats, bags and shoes are also lacking in people's interest.

In a luggage shop, a saleswoman lay on the counter and played with her cell phone.

By contrast, the world trade center is somewhat popular and occasionally sees sporadic shoppers coming, but it is still a drop in the bucket for the whole body size. Many merchants also affix the slip of shop pfer.

It is worth mentioning that the Tongxiang leather industry, which is in a bleak situation, still seems to increase its horsepower and open up a new market for commerce and trade.

The reporter saw a huge advertisement in the world trade center, saying "walk up and go to the two period to see".

According to the reporter's enquiry of online public information, the number of shops occupied by the two phase is similar to that of the first phase, which is equivalent to rebuilding a "leather carrier" on the northeast side of the first phase of the market.


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