Chengdu Outdoor Sporting Goods Show Will Be Held In November.

Exhibition Name: Chengdu international outdoor fashion sporting goods exhibition

Venue: No. 198 Shiji Cheng Road, Chengdu, Sichuan.

Exhibition time: 2015-11-13 to 2015-11-15

Organizer: International Sport General Administration mountaineering Management Center

Organizer: Shanghai Shun Shi Exhibition Service Co., Ltd.

Co organizer: Chengdu Sports Bureau

Exhibition

Introduction:

The first "China Chengdu international outdoor sporting goods exhibition" is the largest outdoor fashion sporting goods and equipment exhibition in Western China, which is jointly built by the National Sports Administration's mountaineering and sports management center.

It will drive China's western and national outdoor industries to the world and become the most promising outdoor sunrise industry in China.

China Chengdu international outdoor

The sporting goods exhibition will be internationalized, marketed, professionalized, diversified and competitive.

It will play a very important role in promoting the Western outdoor exhibition, adding new ideas, providing business opportunities, opening the first outdoor exhibition in the west, leading the new trend of outdoor sports, and achieving the integration and coordinated development of sports industry and economy and society.

We sincerely invite outdoor and outdoor professionals, online shopping centers, outdoor sports training institutions, professional institutions, outdoor sports group enthusiasts, outdoor franchisees, venture capitalists, outdoor brand operators and so on to participate in this event.

According to the reasonable requirements of all participants, we will provide quality and thoughtful services to assist participants in developing markets, professional marketing, exchanging technology, seeking cooperation and working together for China.

The light is added to the color.

Industry advantages:

Outdoor fashion

It belongs to the outdoor products industry in sports entertainment industry.

In 2009, China's outdoor products market continued to maintain rapid growth in the stability. The total retail sales amounted to 4 billion 850 million yuan, and the total shipment amounted to 2 billion 670 million yuan, of which domestic brands shipped 1 billion 180 million yuan, and foreign brands shipped 1 billion 490 million yuan.

From 2000 to 20 thousand and 90, the total retail sales grew by an average of 47.5% annually, with an average annual growth rate of 26.7%, far exceeding that of the traditional sporting goods industry.

Professional outdoor sports brand in sporting goods market share is still relatively low, currently only around 8%, and the proportion of sales in major national large enterprises is less than 20%.

In 2010, the sales volume of outdoor fashion sports brands of major large scale retail enterprises increased by 30.2% over the same period last year, and the increase was about 2 times the average growth rate of sporting goods (15.6%).

Therefore, the outdoor fashion sports brand is in the growth stage, and the number of brands, sales and channels are increasing.

Although foreign brands are dominant, the number and sales volume of brands are higher than domestic brands, but the growth rate is lower than domestic brands.

Brand concentration was high, and the top ten brands concentrated in the market in 2010, accounting for 77.34% of total sales.

In terms of sales channels, department stores are the largest, professional outdoor stores are the second, and networks are the least, but they are developing most rapidly.

The risks come mainly from the fierce competition caused by the gradual maturity of the industry, the uncertainty of the development of Internet shopping, and the influence of Shanzhai products.

But with the improvement of people's life and more and more attention to fashion sports, there will be great room for future development.