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Industrial Cluster Reengineering Competitive Advantage

2014/12/29 21:26:00 7

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A kind of Keqiao's two global entrepreneurship

News review: in 2014, China located in Keqiao, Shaoxing, Zhejiang. Textile and other light industries The urban construction and Management Commission should give full play to the brand effect and appeal of the "full world" docking conference. Through the way of "going out and coming in", it will organize the textile city enterprises and buyers to carry out special docking activities, so as to play a positive role for the textile enterprises to successfully cope with the current trade shortage and other difficulties.

It is learnt that the "world wide" docking conference began in 2009. At the beginning of its establishment, it aims to help enterprises cope with the plight of the industry, organize special docking between textile enterprises and garment enterprises and buyers, and build a public service platform for trade docking, channel recruitment and brand promotion. Since the start of the docking activities, good results have been achieved and strong support from textile and textile merchants and textile enterprises has been obtained. Inspired by the vast number of suppliers and purchasers, after 5 years of experience, professionalism, internationalization and branding are becoming more and more intense.

Years of accumulation has made the development of the world more mature and steady. In 2014, the "global coverage" activities were still popular. Nearly 10 catering feasts not only attracted Central Asian businessmen to gather in Keqiao, but also organized more than 100 enterprises in the textile city to "go out". In the form of Keqiao Pavilion, they held special docking in Hangzhou, Shanghai and Dalian, and achieved remarkable results.

A kind of Editor's comment

At present, the textile industry has gradually changed from high speed development to high speed in the past. Especially since the second half of 2014, the textile industry has entered a new normal. Against this background, the Keqiao based "global conference" will provide a good communication and docking platform for enterprises through their own good brand effect through the way of "going out and coming in" to promote the development of China's textile city's "two pioneering businesses" and the service market.

Chinese style Shishi "Oriental Milan" is frequently reported.

News review: as a "famous Chinese leisure city", Fujian Shishi has implemented the development strategy of "Oriental Milan" in recent years, and is committed to promoting the transformation and upgrading of the textile and garment industry. Shishi takes the "China leisure fabric business city" as a new starting point, closely around the goal of "fashion capital and creative stone lion", and strive to build Shishi into an important textile and clothing cluster in China and even the world.

2015/2016 is popular in autumn and winter in China. Fabric There were 39 enterprises in Shishi, and 60 fabrics were selected in the finalists. Among them, the fabric selected from gage (China) weaving and dyeing Co., Ltd. was awarded the silver award. The fabrics selected by Xin Hongxing textile operation center Co., Ltd. and Fujian Dragon Holdings Limited were awarded the best market application award.

According to statistics from Shishi statistical monthly, in the first 8 months of this year, the textile and garment industry in Shishi above scale has achieved industrial output value of 28 billion yuan, an increase of 3 billion 800 million yuan over the same period last year of 24 billion 200 million yuan, an increase of 15.7% over the same period last year, and signs of strong recovery are obvious.

Chinese style Editorial Reviews

In the presence of Textile and garment industry In the process of continuous development, as the earliest pilot cluster in the industry, Shishi fabric development has always been in the forefront of the industry. At present, the annual sales volume of Shishi's textile material market exceeds 20 billion yuan, and has entered the ranks of the four largest textile material market in the country.

Now, Shishi has become a high-end product gathering place with brand added value and technology added value. The modern elements and fashion elements of Shishi are becoming more and more eye-catching. A "Eastern Milan" which is on the Strait and on both sides of the radiation is coming closer and closer.

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