Chanel Butterfly Garden Theme Store In UK Selfridges Department Store

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< p > Chanel (Chanel) Butterfly Garden Theme Store is located in Searl, Foridge, the most famous department store in Britain. (Selfridges)

The store design is perfect for the summer, with the cool, bright pink and green setting off the comfort of the British summer! < /p >

< p > in the overseas retail industry, especially in the < a href= "//www.sjfzxm.com/" > Fashion /a >, it is no longer a new word. It has been defined as a new form of creative marketing mode combined with retail stores.

The so-called Pop-up Store can be understood as a short run fashion shop.

The flash shop is a brand guerrilla shop (Pop-up Store), which is not kept in the same place, commonly known as "shop temporary store". It means temporary shops are set up in the developed areas of the business, for retailers to sell their brands in a relatively short period of time, and seize some seasonal consumers.

In English, there is a "sudden pop-up" meaning. The reason why this format is called the name is largely due to the way in which this format is operated, often without prior publicity, when shops suddenly sprang up somewhere in the street, attracting consumers quickly, and running for a short time, and disappear immediately. < /p >

The store style of < p > Pop-up Store is more personalized than traditional fashion shop. Especially in Europe and the United States, Pop-up Store, which is highly praised by many people in Europe and America, mostly displays its products in the form of art galleries, or moves the charming city mainstream style stores to remote suburbs. Merchants do not have to worry about not having customers to come to their homes, and their loyal fans will follow the tide shop to the ends of the earth.

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< p > the retail industry has so far lacked the elements that make consumers palpitate. The store layout is similar to that of < a href= "//www.sjfzxm.com/" > commodity > /a > catalytic fatigue. Pop-up Store is a typical representative of life at the same time, just like the red plum in snow.

It pays attention to a kind of entertainment spirit, stimulates the central nervous system of consumers with waves of surprises, and captures a group of new consumer groups who are changeable and new.

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< p > in fact, the essence of temporary a href= "//www.sjfzxm.com/" > shop < /a > is very simple, just like temporary counters in the shopping mall, temporary brand promotion and sale will be the same, but Pop-up Store pays more attention to internal and external packaging, so it is more controversial topic.

At present, a lot of international luxury brands will choose the fashion and sophisticated cities to set up temporary stores like this. They are the focus of attention, coupled with "limited time" sales stores, making Pop-up Store gradually become the title of new retail formats.

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