West Liu "North Dress" CHIC2014 Again Sound.

The 8 committees, namely, "a href=" //www.sjfzxm.com/ "target=" _blank "clothing" /a "city", "Liaoning South garment city", jointly organized the group of outstanding new Liu Xi Liu real estate garment enterprises and 47 powerful merchants to participate in the exhibition of China international garments a href= "//www.sjfzxm.com/", "href=" > "clothing" exposition "(")), during the fifth session of the "China clothing growth brand list" conference, 4 brands from West Liu, such as "Bo Si Du", "Bao Ji bird", "super win winner" and "Mai Di Hao", won the honor of "Chinese clothing growth brand". < p > March 26th ~29, Haicheng Economic Development Zone (Liaoning)

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< p > < strong > Chinese men's trousers see Xi Liu < /strong > < /p >.

< p > the Xiliu trouser exhibition hall at 2014CHIC, representing and displaying the brand new style, cultural connotation and design level of the Xiliu "North style dress" brand, Sheng Lan Xiang, long Gore, Bao Qi Wei, billion billion lion lion and dream flower, have attracted a lot of sensational activities during the exhibition. Initially, there are more than 600 cooperative intentions, more than 300 cooperative brands signed, 3000 more than 3000 people who receive the exhibition, and the first day of order delivery is 50 million yuan.

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Yao Lanying, director of the San Lang Xiang brand, and Wu Baoqi, director of the brand, said: "more than 20 years ago, we began to engage in men's trousers business in the West willow. Now we have a deep understanding of the trend of fashion and the development of enterprises. The inherent requirement of men's pants brands has become an important guarantee for the survival of enterprises. Guided by the concept of quality centered, market-oriented, and development oriented, we emphasize the quality of" one pocket can't leak, and a button is not allowed to drop "details to control the ability of the company. The company has a deep understanding of the trend of development and the development of enterprises. The introduction of the brand concept of the male trousers is very important to the survival of enterprises.

Through strict control of every link, standardization and standardized management of efficiency and quality assurance have been truly realized in recent years.

In addition, we have gradually owned a well-defined R & D team, specializing in a href= "//www.sjfzxm.com/" target= "_blank" > designer < /a > keeping up with the trend of fashion, defining the fashion elements, ensuring the quality of products, showing the brand's temperament, and embody the texture in the compact, which is the unique charm of the male trousers of the West Liu.

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Similarly, in the 2014CHIC's West willow cotton clothing exhibition hall, the West Liu "North paresses" cotton clothing represents the brand "Bai Xian Taizi" the booth, successively has from Beijing, Guangdong, Shanxi, Xinjiang, Shandong, Liaoning and so on 22 nationwide dealers to reach the cooperation intention with them.

Before the "brand" and "couch" brand stands, Kong Lingjie and Yang Jun, who are responsible for the brand exhibition, said that the clothing market of the West willow is a place of continuous miracle. There are many ways to incubate and grow the brand. "We started from the micro enterprises, and gradually explored a brand development path suitable for the enterprises in a series of contents, such as strengthening research and development, design, brand operation, marketing, exhibition and comprehensive quality training.

The previous market share of self owned brands was only 40%, and over the past few years, it has exceeded 70%. "

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< p > in the soft and hard strength of the market, Yang Jie, a href= "//www.sjfzxm.com/" target= "_blank" > textile < /a > the president of the clothing association and chairman of the "Prince of the immortals", has a deep feeling: "the foundation of Xi Liu is very good. In recent years, the development is particularly fast. The clothing factories of the West willow are very densely concentrated. Most of the small local brands have their own garment factories. In terms of soft power, the fashionable design of the" North dress "of the West willow is more and more welcomed by the central and southern consumers, and its influence is bigger and bigger.

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< p > < strong > brand development platform > /strong > /p >

The purpose of P is to build up a regional brand of Chinese northern dress. The fundamental purpose is to cultivate the brand of real estate enterprises.

It is precisely because of this, while building a brand incubator base, Xi Liu began to build a service market, and successfully implemented the "northern pie dress" Wanli large event. After successfully promoting the promotion of Shenyang, Changchun, Zhengzhou, Jiamusi, Yiwu, Guangzhou and other upper and lower markets, the "northern dress" represented by the West Liu pants, cotton clothes, men's wear and women's clothing was rapidly popularized and popular throughout the country.

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Below P, Xi Liu is building a better public service platform for the enterprise's innovation and development. The government has set up brand promotion and promotion centers, business marketing training centers, clothing research and design centers and market e-commerce centers, and set up specialized teams to help enterprises independently develop, design and innovate independently, and provide supplementary funds for enterprises to declare famous brand products and famous trademarks, and continue to carry out the investment promotion activities of "Liu Pai Wanli" in the West Liu, leading enterprises to take the new road of brand development, trade development and e-commerce development, and strive to realize the upgrading and pformation from small to large, from weak to strong.

So far, 35 brands have joined the "China Fashion growth brand".

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＜p＞　　可以说，从CHIC出发，在“中国裤业名镇”、“中国棉服名镇”、“中国服装品牌孵化基地”三块金字招牌和西柳市场硬件商城化、商城集群化、商品品牌化、业态多元化和管理专业化强劲发展势头的推动下，西柳市场将继续实施“走出去”、“请进来”的发展战略，邀请全国著名＜a href="//www.sjfzxm.com/" target="_blank"＞服装设计师＜/a＞为西柳设计“北派服饰”，全新展现“北派服饰”的风格理念，同时为重点企业培养品牌研发设计团队，西柳“北派服饰”品牌研发设计中心、市场电子商务中心、购物旅游接待中心、业户创业服务中心、渠道拓展营销培训中心5个平台已在创建，围绕辽宁西柳服装城正在打造西柳网上服装城、中国棉服网、搜裤网3个电子平台，其中“搜裤网”平台已正式开发运营上线。

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In the next 3~5 years, China's "North dress" represented by the product of the West willow brand will be inspired on the more influential stage of clothing, and will go all the way to the whole country and to the world through a broader platform. P

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