Chinese Luxury Brands Unveiled At The Royal Ceremony

< p > recently, the Royal British Royal mayor of London Fiona Woolf (CBE) held a grand parade in London on the streets of London for the past 200 years. 50 of the outstanding women from China's luxury brand POWERLAND (PLD) and the global political, financial, business, art, charity and other fields were selected as the first team to become the first Chinese independent luxury brand to attend the royal ceremony.

< /p >

< p > the inauguration ceremony of the British Royal London mayor is the annual traditional celebration and festival in London. The royal ceremony is a great event with more than 7000 people, 130 floats and 150 horses on the cruise. Over 500000 cities in the world saw this event at the same time.

As one of the grand events, the royal family has invited fifty outstanding women from all over the world.

POWERLAND, a national independent luxury goods brand from China (PLD), based on the different qualities of the fifty elite women, carefully selected a number of matching bags and cashmere scarves to pay tribute to their contributions in their respective fields.

< /p >

< p > > a href= "//www.sjfzxm.com/news/index_c.asp" > POWERLAND < /a > (PLD) brand brand was founded in 1970, adhering to the "material originate from the details" technology concept, has created a variety of classic a href= "//www.sjfzxm.com/news/ index_c.asp" > bag "less than". The business has been extended to many countries at home and abroad, and is committed to "brand (high-end fashion)," (legendary famous), and (the outstanding) brand connotation extends.

The POWERLAND (PLD) Paulland's appearance at the royal ceremony shows that POW-ERLAND (PLD) Paul lander's "classic elegance" in the flowing time, in the name of low-key luxury, to witness the woman's most beautiful sparkling bloom, has been widely recognized by the British royal family and even the elite women in the world.

< /p >

< p > industry analysis, as the first Chinese independent luxury brand invited to attend the royal ceremony, POWERLAND (PLD) Paul lander laid a solid foundation for large-scale expansion in the UK and even in Europe as a whole. It is bound to set off a strong atmosphere of Chinese strength in the industry.

Ethnic independence, luxury, branding and passivity are the initiatives.

< /p >

The Chinese luxury market report, published by the China Luxury Market Research Institute, says that Chinese luxury consumption will reach $102 billion in 2013, and the global luxury market will reach $217 billion, which means that Chinese will buy 47% of the global luxury goods and China will become a big customer in the global luxury market.

However, another set of data in the report shows that Chinese luxury goods consumption reached 80% outside the mainland in 2013, and foreign luxury brands still occupy a large proportion in the luxury market.

< /p >

< p > it is striking that in the past 2013, under the background of expanding consumption policy, the national independent luxury brands got rid of the passive situation swept by foreign giants, and got further development. The performance of some local leading enterprises increased steadily, and the expansion of Zhang Bufa in different places accelerated obviously, and the format combination was diversified.

A group of national independent luxury brands represented by POWERLAND (PLD) Paul lander have found their location from many aspects such as performance, popularity, channel competition, market penetration and so on, and have attracted the attention of foreign brands.

< /p >

< p > as China's national autonomy "a href=" //www.sjfzxm.com/news/index_c.asp "luxury brand" /a ", POWERLAND (PLD) Paul lander has been striving for outstanding quality and broader market.

In 2009, the original GUCCI design director, Francesco Turchi, was formally appointed as the chief designer and chief consultant of POWERLAND leather products. He pplanted the international advanced business philosophy, service mode and marketing strategy to the POW-ERLAND brand, and brought Italy's unique leather products to every Chinese woman who is undergoing changes in the trend. In the same year, Paul Lande and the French luxury Association discussed cooperation, marking the important step of POWERLAND from the international brand to the international high-end brand.

< /p >