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Chongqing Shoes And Clothing Enterprises Set Foot In Outdoor Market, Government Vigorously Support

2013/4/19 12:35:00 22

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< p > according to the news of the Chongqing Municipal Commission of letters, there are quite a lot of outdoor garment production enterprises in Chongqing, which are nearly 4000 a href= "//www.sjfzxm.com/news/index_x.asp" > clothing < /a > production and processing enterprises.

In the past, they mainly undertake orders for coastal apparel industry. However, because many raw materials and matching needs are imported from coastal or even foreign countries, profits have been continuously compressed.

At this point, turning is a feasible way of pformation. The famous clothing brand enterprises such as Duji and Tian school are also interested in advancing in this field.

< /p >


< p > "even if we turn to the outdoors," a href= "//www.sjfzxm.com/news/index_x.asp" > clothing < /a > enterprises should also consider whether to do foundry or create brand.

Chen Guoqiang, vice president of the China clothing association, said that although there is a small profit to do in the field of foundry, it is not a long-term plan for enterprise development.

He suggested that Chongqing clothing enterprises could first introduce advanced production management, business operation and marketing experience from coastal areas, and make good use of e-commerce and other channels to improve logistics channels, starting from foundry, and gradually taking the road of brand intensive development.

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Zhao Mingfeng, general manager of Chongqing Tianyi outdoor products company, believes that clothing companies are involved in outdoor products, preferably with outdoor products companies "P".

He said that "donkey friend" is the main consumer of outdoor products, so that more donkey friends, < a href= "//www.sjfzxm.com/news/index_x.asp" > group < /a > become the most important source of their "fixed tourist source".

Outdoor sports are "watching the sky". In the midsummer and cold winter, the number of outbound travelers is greatly reduced, and the market demand for outdoor products will also drop.

Therefore, outdoor clothing manufacturers may wish to organize theme activities with outdoor products companies to maintain their popularity and attract more people to join outdoor products consumption camps by developing new outdoor travel routes.

< /p >


Yunyang, not far away from Wanzhou, also has the first outdoor Industrial Industrial Park in the west, P.

In April 2011, in the Western China outdoor industry investment and Development Summit held by the municipal government, 5 outdoor goods foundries from Shenzhen and other places signed an agreement with Yunyang to invest 50 million yuan in the industrial park.

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