MR.MEN&LITTLE MISS Begins To Enter The Chinese Market
MR.MEN&LITTLE MISS (Miss Qi, Miss Miao)
The brand has been in the UK for more than 40 years, and it is an English writer.
Roger Hargreaves
In 1971, a series of cartoon images of entertainment and education have been created. Books have sold more than 100 million books worldwide, and its author Roger Hargreaves has been listed as the top three best seller in the UK.
European MR.MEN&LITTLE MISS
Cartoon characters are widely known.
Clothing, shoes and caps, bags, stationery, toys and so on sell well in Britain, the United States, Japan, Germany, France, Italy, the United States, Canada, Australia and Romania.
And so on more than 20 countries.
It is understood that the United Kingdom wonderful International Group set up a joint venture in Qingdao, responsible for
MR.MEN&LITTLE MISS (Miss Qi, Miss Miao)
Brand business in China market.
Fan Guowen, director of brand development, said that with the help of good international brand image and excellent product quality, in 2011, the company will open 50 specialized stores in China's second tier cities, which will bring fresh European fashion products to Chinese children.
MR.MEN&LITTLE MISS
The product line is rich, covering children's clothing, shoes and caps, bags, toys, stationery, jewelry and so on. It is a complete children's living hall. The cartoon image is sunny and positive. The core value of the brand advocates a healthy and lively children's lifestyle.
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